Privacy Policy2018-09-14T12:28:13-04:00

Privacy Policy

Effective September 14, 2018

We are committed to maintaining the trust and confidence of visitors to our website. We do not sell, rent or trade email lists with other companies and businesses for marketing purposes. We are committed to respecting your privacy rights and we will handle your data securely and legally at all times. The Masterpiece Cards is also dedicated to being transparent about what data we collect about you and how we use it. This privacy policy describes the information that we gather on or through this website, how we use it, and the steps we take to protect it. 

For purposes of this policy, “Personal Data” means any information relating to an identified or identifiable natural person.

What personal data we collect and why we collect it


When visitors leave comments on our blog posts, we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help spam detection.

If you have a Gravatar, an anonymized string created from your email address (also called a hash) may be provided to the Gravatar service. The Gravatar service privacy policy is available here. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Contact form

The information you submit through our contact form is saved in our database for a short period of time in case the email from you to us generated by the contact form ends up in the wrong place (e.g., our spam) and we miss it.

Mailing List

As part of the registration process for our Famous Paintings Reviewed newsletter, as well as downloads of certain e-books and lists, we collect Personal Data. We use that information to send you our newsletter if you opt in.  We do not rent or trade email lists with other organizations and businesses.

We use a third-party provider, MailChimp, to deliver our newsletter. Through that service, we gather statistics around email opening and clicks using industry standard technologies to help us monitor and improve our e-newsletter. For more information, please see MailChimp’s privacy notice. You can unsubscribe to general mailings at any time of the day or night by clicking the unsubscribe link at the bottom of any of our emails.

Website Cookies

To improve your experience on our site, we may use ‘cookies.’ Cookies are an industry standard and most major websites use them. A cookie is a small text file that our site may place on your computer as a tool to remember your preferences. You may refuse the use of cookies by selecting the appropriate settings on your browser; however, please note that if you do this you may not be able to use the full functionality of this website.

If you leave a comment on our site you may opt-in to saving your name, email address and website in cookies. This is for your convenience so that you do not have to fill in your details again when you leave another comment.  Visitor comments may be checked through an automated spam detection service.


Our website uses Google Analytics, a service which transmits website traffic data to Google servers in the United States. We use reports provided by Google Analytics to help us understand website traffic and webpage usage. Google Analytics does not identify individual users or associate your IP address with any other data held by Google.

By using this website, you consent to the processing of data about you by Google in the manner described in Google’s Privacy Policy and for the purposes set out above. You can opt out of Google Analytics if you disable or refuse the cookie, disable JavaScript, or use the opt-out service provided by Google.

Content from other websites and social media links

Our website may contain links to other websites. Please be aware that we are not responsible for the privacy practices of such other sites. When you go to other websites from here, you may want to read their privacy policy too.

Our site also uses interfaces with social media sites such as Facebook, LinkedIn, Twitter and others. If you choose to “like” or “share” information from this website through these services, you may want to review the privacy policy of that service. If you are a member of a social media site, the interfaces may allow the social media site to connect your visits to this site with other Personal Data.

Who we share your data with

No one.  We are not in the business of selling or sharing your personal information with other companies or individuals.  The only thing we share is great art!

How long we retain your data

We only retain Personal Data for the limited period of time that we need it to fulfill the purposes for which we have initially collected it, unless otherwise required by law. 

Contact form submissions will be deleted from our database after we respond to your inquiry or, in any event, within one year.

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

What rights you have over your data

You are entitled to view, amend, or delete the Personal Data that we hold. To protect your privacy and the privacy of others, we will need evidence of your identity before we can grant you access to information about you or change it.  Contact us if you wish to initiate this process.

How we protect your data

We follow generally accepted industry standards to protect the information submitted to us, both during transmission and once we receive it. We maintain appropriate administrative, technical and physical safeguards to protect Personal Data against accidental or unlawful destruction, accidental loss, unauthorized alteration, unauthorized disclosure or access, misuse, and any other unlawful form of processing of the Personal Data in our possession. We use SSL technology to encrypt data during transmission through public internet.

However, no method of transmission over the Internet, or method of electronic storage, is 100% secure. We cannot ensure or warrant the security of any information you transmit to us or store on our website, and you do so at your own risk. We also cannot guarantee that such information may not be accessed, disclosed, altered, or destroyed by breach of any of our physical, technical, or managerial safeguards. If you believe your Personal Data has been compromised, please contact us.

Changes to Our Privacy Policy

All changes to this privacy policy are effective when they are posted on this page. When we change the policy in a material manner, we will let you know via email and/or a prominent notice on our website, prior to the change becoming effective and update the ‘effective date’ at the top of this page.

Contact Information

Please do not hesitate to contact us with any questions or concerns about this policy.

The Masterpiece Cards
75 Fletcher Road
Belmont, MA 02478
P: 617.484.3033
F: 617.484.0772